Launched in 2005, MINKPINK was born from a desire to create the ultimate wardrobe. 

With apparel, swim, denim and shades, we know our girl and exactly what she wants to be wearing on all of her adventures. 

Our in-house team of 10 amazing designers are constantly pushing the envelope, creating exclusive prints, silhouettes and key trend stories from start to finish. 



An industry veteran, founder and Creative Director Rachel Evans has been in fashion for over 30 years.  Their serious love for MINKPINK ensures each range is unique and on point.

With dedicated print and apparel teams designing every detail in our collections, each piece has our trademark sense of style.