Posted: Dec 09 2019

    Sam Blacky is a multi-talented DJ and influencer based in LA. She rocked MINKPINK while on location for her recent Art Basel shows in Miami (and looked damn good doing it). She kindly took some time out of her busy schedule to answer some questions about her career, her recent engagement and how she keeps a work/life balance. Read more below.

    1. What inspired you to pursue a career as a DJ?

    I have always loved music and it's had a big hold on me. When I was living in Australia, I actually worked behind the scenes in marketing and artist management for other DJs and producers.

    2. We see that you are recently engaged - CONGRATS! How did you meet your fiance?

    I met him in Mexico when we were both playing different shows. We were actually in Cabo one day and ran into one another at Mango Deck (don't judge lol) and his friend recognised me so we all had some drinks. He later slid into my DMs but we never caught up. Days later we happened to be in another city - Monterrey - and he was headlining a festival and I played the official after party. I had no idea he was even a DJ...he left the festival to come accompany me to my show, and we had the best 48 hours together hanging out. The rest is history.

    3. How do you balance your creative, personal and professional life?

    When I'm home in LA, I am completely focused on self-care, recharging and making music. A typical day is biking to get coffee or breakfast, then going to a work out class, maybe an infra-red sauna session and some cryo. Then it's couch time and music. I am also obsessed with the show "His Dark Material", this new show. I take it very, very easy.

    4. What is your all-time favourite show that you've performed at?

    I don't know if I can answer that...if I absolutely had to, I think it would be performing right before Fisher and Disclosure on the main stage at Elements Festival, or closing out Soyser Music Festival in Mexico with Claptone.

    5. Why did you pick these pieces from MINKPINK?

    I love bikinis first of all, I would live in them if I could! Second of all, if I'm going girly I go all the way - the flowy fun movement in the two pieces caught my eye.

    6. What stands out to you most about the MINKPINK brand?

    I lived in Australia for 6 years and I always loved and admired the fashion above all. Australian designers have a different eye than any other I've seen to this day, and I think the brand is fun, youthful and flirty.

    Shop her style:


    Posted: Dec 05 2019

    Well known for her sun-drenched and pretty pastel Instagram feed, Edith Broad (aka. @edi.bee) has the kind of enviable effortless style that Australians are so well known for. Edith chatted to us about her upcoming travel plans, the most beautiful places she's ever been, and what gets her inspired.

    Edi wears the Appletini Pants and The Bay Frill Bandeau.

    1. Tell us a bit about yourself

    I love making things, long drives, seeing a good movie, cooking, a wine somewhere cosy with friends and fam, visiting new places, meeting new people...generally getting the best out of lie - I don't like feeling like I'm wasting time, so I keep busy always!

    2. How would you describe your style?

    Pretty relaxed.

    3. What inspires you?

    An early morning coffee overlooking something beautiful, pastels, a balmy sunrise, a really good song, the prospect of an upcoming holiday.

    4. What's your favourite trend for this season?


    5. Do you have any travel plans coming up?

    Yes! Heading to New York, Mexico and the Caribbean over Christmas and New Years...ticking off some serious bucket list items!

    6. Where's your favourite place you've ever been?

    Oh nononono this question!! Too many! Overseas I'd say Positano/the Amalfi Coast, Malta, Milos...but Australia is so amazing too. I drove the north side back from Byron to Perth last year, I just can't believe how beautiful and tranquil it all is. From Byron up to Queensland's far north coast through to the Northern Territory, over the border into the Kimberley region, there are waterfalls and natural spas everywhere. Then to Broome, Karijini, Coral Bay and down WA's coast. It was all so great. Can't forget the bottom of WA too - Margaret River region, Meelup Beach in Dunsborough, all the beautiful bays in Esperance. And still so much to see!


    Posted: Dec 02 2019

    (via Conde Nast Traveller)

    This year, a few well-tailored Sydney city hotels made it to the Australasia & The South Pacific list, but most votes were swept away by more escapist locations.

    At New Zealand's Blanket Bay lodge on the shores of Lake Wakatipu, menus of locally sourced crayfish, venison and wine got it high scores for food, while its over-water villas gave Four Seasons Resort Bora Bora the advantage for rooms. But The Brando, set on 12 private South Pacific islets, is in a world of its own.

    1. The Brando, French Polynesia


    Posted: Nov 22 2019

    Last night was David Jones' annual Christmas shopping night event, and our marketing team repped MINKPINK with a pop-up activation to have a little fun, give back to those in need, and enjoy some Christmas spirit.

    We had a wall of envelopes, and customers could select one for the chance at winning a prize. We had vouchers, tote bags and even a $1,000 MINKPINK wardrobe to give away! In the spirit of paying it forward, we also had the option of giving the prize back to us, and we would donate an item of clothing to our chosen charity, Dress for Success, on the customer's behalf. The event was a huge hit, and we had a long queue all night of shoppers wanting to play for their chance to win, or donate.  

    In the end, we had 137 donations to charity, which is 137 items of clothing going to a worthy cause. Dress for Success is a registered charity that assists women in need by providing professional clothing, a network of support and career development tools to help women achieve achieve self-sufficiency and financial independence.

    Congratulations to all our winners and thank you to everyone who took part in the event, and for generously donating your prizes to women in need.


    Posted: Nov 20 2019

    In our continued efforts to give back to our community and the environment, we have now signed up with i=Change, a platform that allows us to donate $1 for every order.

    Each time you make a purchase from, we will donate $1 to the charity of your choice. 100% of the donations are sent to carefully selected projects, with a focus on women and girls' empowerment. We selected 3 charities that are close to our hearts - read more about their initiatives below.

    "Working with i=Change is the perfect way to make a difference with every single sale. Imagine if every brand worked towards this - then this world would see some real change" - Rachel Evans, Founder MINKPINK

    FEED AUSSIES IN CRISIS - $1 = 2 filling meals

    At some point each year, over 4 million Australians are in crisis, dealing with the anguish and despair of not knowing where their next meal is coming for themselves and their families. It’s hard to believe this happens in the ‘lucky country’. It's a predicament largely hidden by stigma and shame, but the reality is it's not just people 'on the street', but people in your street.

    Foodbank restores hope to people who are struggling, by rescuing and sourcing food from farmers, manufacturers and retailers, and distributing it through front line charities around the country to people in need.

    RESTORE THE REEF - $50 = prevents 1 tonne of sediment from reaching the Great Barrier Reef

    The Great Barrier Reef is the world’s largest living organism and one of the most bio-diverse places on earth. It’s under threat. The Reef also supports the culture and livelihoods of 70 Traditional Owner groups, who have been its custodians for over 60,000 years.

    Greening Australia and Traditional Owners are working to restore 2,000 hectares of eroded land and 10,000 hectares of wetlands by 2030. This will prevent 400,000 tonnes of sediment from polluting the Reef each year, improving water quality, the Reef’s resilience to climate change, and the livelihoods and wellbeing of Indigenous Australians.

    KEEP GIRLS IN SCHOOL - $25 = provides access to menstrual hygiene management that secures a girl's education

    Millions of girls miss up to 20% of the school year, or drop out completely because of social taboos and a lack of access to affordable menstrual hygiene management.

    This increases their likelihood of early pregnancy and child marriage, has huge consequences on their education and the rest of their lives.

    Plan trains school representatives and community health clubs to debunk myths and taboos around menstruation, engaging girls and boys in the process, and teaching the skills necessary to make their own reusable sanitary pads.